Salesforce announced Partner Connect, a new feature for its Partner Relationship Management (PRM) solution that will allow businesses to share real-time visibility into partner channel sales and make it easy for teams working across CRM platforms to streamline deals shared across businesses.
Partner Connect will make it simple and easy for teams to focus and collaborate. With Partner Connect’s field mapping functionality, teams can easily specify which fields get updated across partner CRM platforms and determine how best to match the data in one given CRM with another. This data harmonization will ensure that data is both reliable and also securely shared in a trusted way. Partner Connect also provides bi-directional integration, enabling automated updates that appear as notifications in each company’s CRM platform, offering more.
Availability
- Partner Connect will be generally available in fall 2024
- Initially, Partner Connect will be available between Salesforce orgs. By next summer, it will be available in at least two other major CRMs
Source: Salesforce